Last Updated: 12 November 2024

Brightpick lands $12 million to speed up its AI-powered warehouse automation across the US. New investors, like EBRD Venture Capital, join forces with longtime backers, including the Avast and ESET founders. The fresh funding will boost US growth, with Brightpick aiming for half its revenue to come from the US by 2024.
Brightpick, known for its smart AI-powered warehouse robots, just pulled in $12 million in fresh funding. This latest round, a mix of equity and debt, will help speed up Brightpick’s expansion across the US. Leading the round is EBRD Venture Capital, with continued support from familiar backers like Pavel Baudiš and Eduard Kučera (founders of Avast), Miroslav Trnka (founder of ESET), Maximilian Kolowrat-Krakowsky, and Juraj Duriš.
While Brightpick hasn’t shared its current valuation, this new round bumps up its total funding to $47 million since the company started in 2021. It’s a solid base for them to keep scaling up.
This funding will go straight toward growing Brightpick’s presence in the US, where there’s high demand for their efficient robots. Brightpick’s flagship Autopicker robot has made it possible for warehouses to automate tasks like order picking and consolidation, significantly cutting down on the need for manual labor.
“Our unique technology offers greater labor and cost savings than any other solution, which resonates strongly with customers. Our focus has always been on scaling in the US, where we’re now seeing the most traction. These funds will primarily support additional customer installations in that market.”
Jan Zizka, CEO of Brightpick
By the end of 2024, Brightpick aims for the US market to account for half of its revenue, making this expansion critical to their growth strategy.
With e-commerce continuing to boom, warehouses are under pressure to keep up with demand while managing rising labor costs. Brightpick’s AI robots tackle this challenge by streamlining operations. Their Autopicker robot, for example, can pick and consolidate orders right in the warehouse aisles—tasks that used to require people pushing carts. Fully autonomous order fulfillment means warehouses can operate with fewer staff, lowering costs and boosting productivity.
“Their ability to deliver unmatched efficiency and cost savings to customers positions them as a leader in the market, and we are confident that their rapid growth in the US will further strengthen their leading position.”
Bruno Lusic, EBRD Venture Capital
Founded in 2021 as a spin-off of Photoneo, a leader in 3D robotic vision sensors and intelligence software, Brightpick is headquartered near Cincinnati, Ohio. In just a few years, they’ve grown to over 200 employees and deployed 300+ AI robots across the US and Europe. Led by CEO Jan Zizka, Brightpick’s mission is simple: make warehouses more efficient and less dependent on human labor by using autonomous robotics.
The Brightpick Autopicker is a standout innovation and the only mobile robot capable of autonomously picking and consolidating orders right in the warehouse aisles. This technology cuts down on labor and time, making it an attractive option for companies aiming to scale. As part of the Photoneo Brightpick Group, Brightpick has deep robotics expertise to draw on, with over 8,000 technology installations worldwide in the US, Europe, and Asia.
This funding round saw participation from both new and returning investors. EBRD Venture Capital led the latest round, joining returning supporters like Pavel Baudiš and Eduard Kučera (founders of Avast), Miroslav Trnka (founder of ESET), Maximilian Kolowrat-Krakowsky, and Juraj Duriš. These backers have been instrumental in fueling Brightpick’s vision of transforming warehouse automation.
Since its founding in 2021, Brightpick has raised a total of $47 million, with previous rounds supported by key investors who bring extensive expertise in technology and AI. This strong backing has allowed Brightpick to expand rapidly and innovate in AI-driven solutions that meet the needs of a booming e-commerce sector.